The Athens Development and Destination Agency (EATA) supports the operational part of the municipality of Athens and is responsible for strengthening and further expanding its development. FORESIGHT was called to provide ideas that would amplify the efforts of EATA to establish a new growth pattern for Athens, with entrepreneurship being one of the main pillars.

Considering the broader geopolitical developments and especially the 3+1 East Med Agreement, we proposed the development of the EAST MED ENTREPRENEURSHIP AND TECH INITIATIVE that could propel forward the prospects of collaboration between East Med start-up and innovation ecosystems, while strengthening the narrative of Athens regarding her pivotal role for the progress of our region. The main objective was to bring together the business ecosystems of the eastern Mediterranean countries, to join forces, interact, exchange knowledge, ideas, and experiences and to highlight scale-up models based on collaboration that may jointly attract investments and develop further collaborations.

Our role included the development of strategy and intelligence study that assessed the environment and the broader trends and prospects of the initiative, the necessary objectives and milestones, all potential partners and relevant indicative actions and a roadmap for its development.