The Association of Public Limited Companies and Entrepreneurship (ΣΑΕΕ) has been a key element of the business community of our country for the last 100 years, with always substantial and highly constructive programs and activities.

FORESIGHT was called to provide a full spectrum of strategic communications services, aiming in highlighting the gravitas and dynamic role of the Association, both in relation to its internal environment as well as to the broader business ecosystem of Greece. We proceeded with a reputation and communications health check to analyze the current practices and extrovert tools and submitted proposals for re-introducing the Association to key audiences based on its new services, identity and set priorities and its historic role in Greece.

Our role included the day-to-day advisory support on potential issues and opportunities that could enhance the influence and appeal of the Association on selected key stakeholders (members, government, regulatory, sponsors) and to support the Association in various storytelling that includes creative writing, message and image aesthetic, adapted on each target audience.